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Session

Case Study

Monday, December 09

12:15 PM - 12:45 PM

Live in Dearborn, Michigan

Less Details

“Mobile accessibility” refers to making digital applications easier to perceive, operable, and understandable to people with disabilities when they are using mobile devices, including vehicle IVI. This study investigates strategies for enhancing in-vehicle digital content and app accessibility. Recognizing the unique challenges posed by the driving context, the research explores methods to test interface design, content presentation, and interactive features to ensure universal design and content accessibility while minimizing cognitive overload for drivers. 

You will gain insights into:

  • The unique challenges of mobile accessibility for in-vehicle digital content
  • The benefits of mobile content accessibility guidelines
  • The UX strategy for the success criteria of mobile accessibility 
Presentation

Speaker

Sookyung Cho

UX Research Manager, Hyundai America Technical Center, Inc. (HATCI)

Sookyung (Sookie) Cho is a manager of the UX studio at Hyundai America Technical Center (HATCI). She facilitates the UX research process with a balanced combination of creative storytelling and scientific methods to provide UX design insights and solutions.

The Pop in Your Job:
I’m interested in a dynamic context of driving and riding where users experience unique perceptive, cognitive, and kinesthetic processes with a machine that expands one’s ability in mobility.

Company

Hyundai America Technical Center, Inc. (HATCI)

Hyundai America Technical Center, Inc. ("HATCI"), is the design, technology and engineering arm for all North American models of the Korean-based Hyundai-KIA Automotive Group. As one of Hyundai Motor Group’s (HMG) global centers focused on research and development (R&D), HATCI includes a strong network of engineering disciplines and increased business-focused activities to support North America’s Voice of the Customer.

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