Today’s consumers demand more than functional features in their vehicle, where they are looking for enhanced comfort and wellness. Gentherm’s technology is rooted in our unique approach of science, software, and sensation, transforming our scientific research into effective solutions. Currently, radar, cameras, and/or infrared sensors can detect facial expressions, eye movements, heart rate, breathing rate, etc., to provide occupant detection and health monitoring. They can also provide valuable insight into occupant’s wellbeing, such as drowsiness or stress, that can allow companies to sense these variables with a purpose and improve the in-cabin experience.

In many legacy systems, nothing is being done to enhance the occupant’s wellbeing. For example, when drowsiness is detected, an audible beep is played or an image of a coffee cup may appear, without materially improving the driver’s alertness. Options that are in the market today are often perceived as gimmicky. Gentherm uses a science-based approach to create wellness solutions that are grounded in evidence and backed by scientific trials to confirm that the proposed intervention has its intended purpose – that is improving the driver alertness in this example. We see the vehicle becoming more than just a mode of transportation, but a space where wellness can be enhanced, integrated seamlessly into the user’s life.

In this session, you will learn how to:

• Create solutions that are at the intersection of the software defined vehicle push from OEMs and health and wellness pull from end consumers
• Offer consumers an additional opportunity to promote their wellbeing using their vehicles, while creating additional revenue opportunities for OEMs
• Use signals from DMS, radar, camera, etc. to close the loop and increase occupant comfort and wellbeing